FAQ – Exhibitors | SPS Italia

Exhibiting at SPS Italia means coming into direct contact with a highly qualified audience in the industrial automation sector, increasing your brand’s visibility and generating concrete business opportunities in an international setting.

The trade show is aimed at:

• industrial technology suppliers
• manufacturing companies
• system integrators
• startups and innovators
• professionals in industrial digitalization

SPS Italia appeals to:

• corporate decision-makers
• technical and production managers
• international buyers
• Industry 4.0 and 5.0 professionals

You can participate by requesting a custom exhibition space or choosing turnkey solutions. The organizing team will support you every step of the way: from booking to stand design.

Several solutions are available:

• bare booth space
• custom booths
• pre-built booths
• shared spaces (including for SMEs and startups)

The options can be tailored to your goals and budget.

The following product categories are on display at SPS Italia:

• Drive systems and components
• Sensors
• Control technology
• IPCs
• Human-machine interface devices
• Power supplies and factory power distribution systems
• Interfaces and Interface Technologies
• Low-voltage switching devices
• Mechanical infrastructure
• Software and IT for manufacturing
• Industrial communication
• Training and consulting
• Categories by specific functions
• Additive manufacturing technologies

Go to the details page to discover all the subcategories.

Yes, SPS Italia offers areas and formats designed for startups and innovative SMEs, with more affordable participation options and greater visibility within the innovation ecosystem. The Digital District features an area entirely dedicated to startups.

Yes, there are several public calls for proposals and grants available that can cover a significant portion of the participation costs (up to 50–60% or more, in some cases). Visit the page

Who is eligible:

• SMEs and micro-SMEs
• startups
• innovative companies
• networks and consortia

Requirements vary depending on the call for proposals.

Contributions may include:

• rental of exhibition space
• booth setup
• communications and marketing services
• logistics and transportation
• participation fees

Exhibiting at SPS Italia allows you to:

• generate qualified leads
• meet new customers and partners
• strengthen your brand positioning
• showcase products and innovations

Yes, SPS Italia is a trade show with a strong international focus, featuring exhibitors and visitors from various countries.

Absolutely. SPS Italia is an ideal platform for:

• product launches
• live demonstrations
• PR and media activities

It is recommended to book well in advance, especially to:

• secure the best seats
• qualify for public funding (which requires a prior application)

Yes, the team offers support with:

• selecting a space
• technical services
• communication before and during the trade show
• information on available grants

Contact us

The cost varies depending on the size of the booth and the services selected, but it can be significantly reduced thanks to available government grants.

Yes, trade shows remain one of the most effective ways to generate qualified leads and develop new business opportunities.

The Digital District is the area of SPS Italia dedicated to innovation, digital transformation, and solutions for Industry 4.0 and 5.0. It consists of the following sections: Industrial IT, Focus AI, Start-ups, and Academy.

The area covers the main trends in industrial innovation, including:

• artificial intelligence
• physical AI
• industrial IoT
• cybersecurity
• cloud and data analytics
• digital twins and smart manufacturing

You can participate by requesting a dedicated space within the area, with options designed to promote innovation, networking, and visibility.

You can choose from:

• pre-furnished booths
• shared spaces
• formats designed for startups

These solutions make it easy to participate even on a limited budget.

Participating in the Digital District is ideal for:

• live demos
• use cases
• product presentations

It is one of the best settings at the trade show for:

• presenting new technologies
• testing the market
• gathering valuable feedback

The Digital District guarantees:

• high visibility in the fields of innovation and technology
• strong thematic positioning
• greater appeal to digital buyers
• opportunities for targeted networking

Yes, the Digital District often features:

• pitch sessions
• product presentations
• meetings with investors and partners

It’s ideal for increasing the visibility of innovative solutions.

Yes, Digital District plans are generally more flexible and affordable, designed for startups and innovative companies.

Contact us to learn more.